This is slightly off my usual behind the scenes topic I usually post with all the video projects I have been doing but this was something I had to write about because it meant more to my wife and I than we can express. This single blog post about our new venture into making canvas and wood signs with a purpose, has given us more hope than we could have asked for. We started our company Hailey Jasmine Designs because we wanted to make something meaningful out of the loss of our second daughter Hailey while also bringing hope to others with the words we put on these signs. I was simply blown away with the kind words and encouragement I heard through this blog post. Check out the article here: http://www.dailydoseofdelsignore.com/2013/11/hailey-jasmine-designs.html#.UomeoaWdncY
Here’s some more information on Wendy Del Signore, the writer of the blog: http://www.dailydoseofdelsignore.com/p/about-me.html#.UomgUKWdncZ
Also, check out our new store if you haven’t already and order yourself something you see listed or just ask for a custom sign and we will make it happen.
Just starting on a video project with my friend David Ruybalid on his new upcoming worship EP album. He will be seeking funding on Kickstarter to get this project rolling. Here are some of today’s screenshots from the video footage. Sure glad he could play our out of tune piano from my childhood. Here is David’s website http://www.davidruybalid.net and a kickstarter link will be added here soon too.
First I want to thank Gustaf Fjelstrom from Coakley Heagerty for contracting me to help with the Santana Row Fashion Show. I was honored to be there and help shoot the entire day of models as well as the Row stores and atmosphere. It was a great learning experience for sure while being able to use my camera gear in order to capture everything needed for that day. Also, I enjoyed shooting along side my colleague/screen writer Matt McDonald and audio expert Manol Manolov. We were all lucky that the weather wasn’t too hot even though in the end I was burnt from too much sun and forgetting sunscreen. But the breeze was nice and we were given a tent for shade. Thanks to my wife Ranya and her company Style My Heart for following me around the entire day capturing some behind the scenes photos of myself actually working. This has never been done even though I have always wanted to capture some of the work that goes into getting the images during projects. Also, keep an eye out for a possible video from Gustaf and the Coakley Heagerty company for a Santana Row video showcasing what we captured that day.
Thanks to Cinevate for their amazing quality built product that can withstand everything you throw at it. Everything from my Atlas 10 slider to the Titan Mattebox with a Simplis rails system has been able to not only help with production value but also has helped with giving my company the professional look I have been wanting for a long time. And my wife Ranya for making me those “Nuns Knickers” the night before the shoot. They came in handy and worked great keeping the light out from behind the mattebox and lens.
Here are some of the bts shots Style My Heart captured of myself working.
Where to start? I have entered multiple competitions on zooppa.com for the Silk campaign, Ultimate Software, and Buick Human Highlight Reel fir NCAA. So far I have won 8th place on the sulk video ad which had my daughter making cookies and my wife was scene in a shot placing the cookie tray into the oven. Thanks to both of them for cooperating for those few hours of me filming basically a live event. A few shots with Tamara and her dolls having Silk and cookies at the end were setup by me.
My next entry was for Ultimate Software and I tried thinking outside the box for this shoot. I again used my daughter and her toy train set to achieve 1 bullet point from this company. It was showing off that they were a “Unified” solution and a train track being put together into a unified figure eight worked perfectly for my random idea. I won 1st place on this ad. There were so many great entries into this contest but I managed to beat them all.
As for the Buick entry I have to wait until after April 22 I believe to see if I won anything. For this video entry I interviewed Kelby Klosterman who was the University of North Dakota’s quarterback during their 2001 national championship run. His life was impacted by Markus Bryant who was suffering from cancer but showed selflessness and courage during his struggle. After winning the national championship and raising the trophy with Markus on the podium he co-founded holiday magic from Markus. The charity gives gifts during the holidays to underprivileged kids in the community which the football team participates in every year. Markus unfortunately didn’t make it to give the kids their gifts but his spirit lives on in this charity and the community feels the impact to this day. To help out with this great cause and to find out more information check out Holiday Magic From Markus
I have been busy making 2 commercials for www.zooppa.com and their “Silk” competition. The first thing I did was come up with an idea for this product “Silk”. Then, with the encouragement from my wife, I created a story board of my entire idea. Once I had the commercial down on paper I could see the shots that would work best in order to tell the story. The concept was from the saying “Milk and coookies” but changed to instead be “Silk and cookies” since they are trying to reach those who drink milk. I then purchased a carton of Silk to be used in a few of the shots during filming. At the last minute I decided to create 2 different commercials for Silk. The first one was shot the day before the baking idea was filmed with my daughter and her small but cute kitchen table. These shots ended up being used in the 30 second commercial I uploaded for the competition. Here it is for all to see and vote:
Kids Love Silk
You can also view the 30 second commercial here on Vimeo:
The second Silk commercial was done in a few hours. This was actually the hard part because getting my daughter to cooperate for the entire time was a little difficult in the end. My wife was also feeling the pain of standing in front of the camera for that long. Now I know how much work goes into making a short 1 minute commercial. There was a lot of prepping/cleaning the kitchen to make it look simple and clean while also being able to pull the shots off without worrying about things in the background. Using the 17mm Rokinon lens was amazing. I could get in close and not worry about losing quality. It also helped that I had a second Canon T2i with a 50mm 1.8 lens on it filming a different angle. To get some good audio clips I had to use my Zoom H1 audio recorder near by aimed directly at my daughter. This helped me get some really clean audio compared to some of the audio I used straight out of the camera. And because there were so many great shots taken during the filming that it was hard to cut them down to under 1 minute. I might in the future create another version of this commercial because of all the great shots I had captured. There could actually be a bts/bloopers video too but we will have to wait and see.
Please vote for this 1 minute video before March 4, 2011. Here is the link to view and vote: Silk & Cookies
You can also view it on Vimeo here: